As the grand prize victor, Lucas' family will get $50,000, and he will be given the coveted title of 2018 Gerber Spokesbaby and take a front seat on Gerber's social media channels throughout the year.
Lucas' mom Courtney Warren told "Today" that she entered her son's photo on a whim, using Gerber's hashtag on Instagram.
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One-year-old Lucas Warren was chosen out of over 140,000 photo entries, and CEO and President Bill Partyka said it was his smile and happy disposition that made him their victor. The original Gerber Baby Ann Turner Cook celebrated her 90th birthday in 2016.
Bill Partyka, CEO and President of Gerber, says Lucas's smile and happy expression captured the hearts of the Gerber team. The 18-month-year old from Dalton is officially the Gerber spokesbaby for 2018.
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Lucas has a disability, but his mother doesn't want that to be the only thing that defines him. "He loves to play, loves to laugh, and loves to make other people laugh". "I've never seen anybody come in contact with Lucas and not smile". "They have the potential to change the world, just like everybody else". "He may have Down syndrome, but he's always Lucas first", said Cortney. And when he went on a whirlwind tour of New York City on Wednesday to announce his new job, Lucas was a cool customer; his parents said he even slept through the flight from Georgia without a problem. Lucas will also be featured on Gerber's social media pages.
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