Google adds Play Instant games to prove Android Instant Apps to devs

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Called Google Play Instant, the feature adds a "Try Now" button to supported apps that, as the name suggests, allows a given user to immediately try out the app. The rule will be applied to apps' User IDs (UID), which are unique identifiers that Android associates to each application when it's installed. Furthermore, these titles will also be shown in a dedicated "Arcade" section inside the Google Play Games app.

In a nutshell, Android wants to help its users when it comes to content discovery, this move is also likely to help users who want to test a game before buying the same. These include Clash Royale, Words With Friends 2, Bubble Witch Saga 3, Mighty Battles, NYTimes - Crossword, and Paper Football. With Play Instant, Google wants to make the process of checking out a game fast and easier.

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You can also check out all the eligible games on Play Store itself under the tab "Instant Gameplay". In order to check out a new game, you have to download and install it first, which takes quite a bit of time and storage space on your phone, besides consuming data. Users can also check news and YouTube videos related to their favorite games. Your creation will end up looking like those filters you see in Snapchat or Instagram stories, only they're floating in the air. There was no option other than installing the game to get a first-hand experience of its gameplay.

This new experience is going to be available in both the Google Play Store and the Google Play Games app as well as wherever game links are shared. This means that the Instant app tech which was rolled out on Android in 2017 could soon start to gain traction among players. Tapping on that "Try Now" button will let you play a demo of that game without having to download and install the entire game.

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Sure, this won't really be of outcome for smaller, sillier games, but it could really benefit sizeable games.

The Mountain View-based search giant has released a new "Play Instant" feature that runs off the Android Instant Apps technology that Google launched in 2017.

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