Amazon Prime Day: Back to school deals announced

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Meanwhile, Amazon recently announced that its annual Prime Day will begin in the afternoon on July 16 and run for 36 hours through July 17; six hours more than previous year.

Starting Wednesday, Amazon Prime customers who shop at Whole Foods between July 11 and July 17 will receive a $10 credit to be used during the Amazon Prime Day sale. (Not signed up? You can do that here, if you're interested.) Amazon wastes no time when it comes to hyping the event, so while Prime Day doesn't technically start until Monday, July 16, their site has been splashed with promotions all week. It makes you eligible for exclusive Prime deals and brands as well as reading material for your Kindle. Plus, Amazon has been raining random early Prime Day discounts on Prime members since July 3.Now, dont freak out if youve missed the buzz until now.

In India, Amazon is promoting Prime Day using virtual reality kiosks located in 10 shopping malls across Bengaluru, Chennai, Mumbai, Delhi and Kolkata. Lightning will strike throughout Prime Day, in the form of lightning-fast sales, which will come and go in a flash.

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Although the main focus of Prime Day is on online purchasing, the sales event is also being promoted at physical stores.

Besides these, there are some other smartphones too that are going to be available during the Amazon prime day sale. Click on Your Prime Membership in the drop-down menu to find out whether you are subscribed to the service.

The intention here is likely to show the breadth of what Prime includes and to educate new customers about its benefits, hopefully encouraging them to fork out $119 for the annual membership.

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As an added bonus, Amazon is offering a Kindle Unlimited three-month subscription for just 99 cents - nearly 97% off its original price of $29.97.

Use a free price tracker like to check how many times an item's price has changed, as well as the retailers on Amazon offering the highest and lowest prices. For both of those deals, know that once the trial pricing is up, you will automatically be renewed at full price if you don't cancel.

Should I register for Amazon Prime?

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Some of you might love Prime or Prime Student so much that you stick with it to get that free shipping and other perks.